Places
Where Thai longevity lives.
Herbal Cities, protected origins, wellness destinations and music centers across Thailand. Each map marks real places; the numbered list says why each one matters.
Herbal Cities
16 Herbal Cities, three roles.
The National Herbal Policy Committee named these provinces to grow herb raw materials, build an herbal industry, and lead health and beauty tourism.
- 1Uthai ThaniRaw materials
- 2Sa KaeoRaw materials
- 3Sakon NakhonRaw materials
- 4Maha SarakhamRaw materials
- 5SurinRaw materials
- 6Amnat CharoenRaw materials
- 7SaraburiHerbal industry
- 8Nakhon PathomHerbal industry
- 9Prachin BuriHerbal industry
- 10ChanthaburiHerbal industry
- 11Chiang RaiHealth and beauty tourism
- 12NanHealth and beauty tourism
- 13PhitsanulokHealth and beauty tourism
- 14Udon ThaniHealth and beauty tourism
- 15Surat ThaniHealth and beauty tourism
- 16SongkhlaHealth and beauty tourism
EU-registered GIs
Five Thai origins protected in the EU.
Thailand's geographical indications registered in the European Union, the market that pays most for proven origin.
- 1Thung Kula Rong-Hai Hom Mali riceRoi Et and four nearby provinces · 2013
- 2Doi Tung coffeeChiang Rai
- 3Doi Chaang coffeeChiang Rai
- 4Sangyod Mueang Phatthalung ricePhatthalung
- 5Ratchaburi aromatic coconutRatchaburi · 2026
Massage and wellness
Where Thai care is taught and sold.
The school that keeps Nuad Thai alive, an herbal hospital that sells its own products, and the destinations where visitors spend most on wellness.
- 1Wat Pho, BangkokThai massage school, opened 1955
- 2Chao Phya Abhaibhubejhr HospitalHerbal hospital, Prachin Buri
- 3Chiang MaiMassage training and wellness stays
- 4Hua HinSpa and wellness resorts
- 5Koh SamuiIsland retreats
- 6PhuketSpas and Muay Thai camps
Sound and music
Where Thai sound is made and studied.
A UNESCO City of Music, a college with music therapy, and the hospital where Thai folk music was tested on blood pressure.
- 1Mahidol University, SalayaCollege of Music, MA in Music Therapy
- 2Suphan BuriUNESCO Creative City of Music, 2023
- 3Khon KaenSrinagarind Hospital folk music trial
- 4Nakhon Si ThammaratHeartland of Nora, UNESCO 2021
Build it
Pick a place. Prove what grows there.
Teams working with a Herbal City, a GI community or a wellness destination can join the open call and the incubation that follows.